During your studies you will learn how to design a unique tourism product, to shape its attractiveness on the tourism market, and integrate it into an agenda for development of a territory's tourism potential. You will study international practices of development and promotion of competitive tourism products, gain knowledge of the characteristics of consumer behaviour in tourism markets, specifics of interaction with clients, approaches to tourism company management, which will allow you to become a unique specialist in the field of tourism and hospitality. Experienced educators who are actively engaged into the sphere will share their experience and all the secrets of the profession, using examples of successful tourism project management in Russia and abroad. Participation in professional competitions will allow you to build a path for your professional development and find useful contacts for career growth.
During the different types of internships — educational introductory, in-house organizational and managerial, in-house pre-diploma — you will get acquainted with the way bodies of the tourism industry function including large tour operators and authorities supervising the tourism industry. In-house research internship will allow you to interpret and present the results of research in the field of tourism, use modern scientific and technological advances to design a competitive tourism product.
Specialists in the field of tourism can expect to find employment in both Russian and international companies, in public authorities in the field of tourism and hospitality management.